Banglalink Brings More Control to Customers through the Enhanced MyBL App

SYED MIZAN:;

[Dhaka, November 10, 2025] Strengthening its leadership as Bangladesh’s most innovative digital operator, Banglalink has enhanced its flagship MyBL App, redefining the mobile self-care experience with a smarter, more seamless interface that puts complete control in customers’ hands.
The latest upgrade reflects Banglalink’s digital-first strategy, integrating over 20 essential self-service features such as SIM management, pack renewal, VoLTE activation, PayGo, Do Not Disturb, and Value-Added Service (VAS) control into one unified digital hub. The redesigned interface offers smoother navigation and a more intuitive customer journey, empowering users to manage their mobile services anytime, anywhere.
MyBL has introduced two AI-powered services to make customer interactions faster, smarter, and more convenient. The AI Customer Support System enables users to get instant solutions and track complaints seamlessly within the app, while the AI Chatbot provides real-time assistance with account details, offers, and troubleshooting, anytime, anywhere.
For postpaid customers, the app now offers additional convenience through intelligent pack recommendations, quick e-bill downloads, and the ability to request security deposit increases, simplifying account management while enhancing personalization.
“The upgraded MyBL App reflects our continuous journey toward building a truly customer-first digital ecosystem,” said Taimur Rahman, Chief Corporate and Regulatory Affairs Officer, Banglalink. “Our goal is simple, to make digital self-care effortless, intelligent, and empowering for every Banglalink user. This new experience goes beyond convenience. It’s about giving our customers genuine control over their mobile world, helping them manage services, stay connected, and make decisions with greater freedom and confidence. By combining innovation, simplicity, and accessibility in one seamless platform, MyBL is enabling customers to take charge of their digital lives in ways that are faster, smarter, and more personal. It reflects our broader vision under DO1440 to unlock digital empowerment for everyone, ensuring that technology works around people’s lives, not the other way around.”
This milestone reinforces Banglalink’s position as the country’s leading digital operator and a key enabler of Bangladesh’s journey toward digital empowerment.